Education Technology (EdTech) Market Analysis through 2023-2029 (2023)

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Top “Education Technology (EdTech) Market” Size 2023 Key players Profiled in the Report are [, Dreambox Learning, Civitas Learning, Guild Education, Newsela, Instructure, Udemy, Genshuixue, Stride, 2U, Coursera, Duolingo, Age of Learning, 17zuoye, Yuanfudao, HuJiang, Blackboard, Knewton, PowerSchool, iTutorGroup, Udacity, BYJU'S, Chegg, Zuoyebang, VIPKid] most important, influential, or successful companies, brands, or individuals within a Education Technology (EdTech) market 2023 to 2029.

Main Focus of Education Technology (EdTech) Market Report Contains 2023: -

● Education Technology (EdTech) Market provides high-class data, info, vital statistics, trends, and competitive landscape details in this role sector.

● Education Technology (EdTech) market assistance from industry Entrepreneurs and business owners (who want to identify new opportunities, assess the competitive landscape, and make informed decisions about their products, services, and operations.)

● Top Country data and analysis for the United States, Canada, Mexico, Germany, France, United Kingdom, Russia, Italy, China, Japan, Korea, India, Southeast Asia, Australia, Brazil and Saudi Arabia, etc. It also throws light on the progress of key regional Education Technology (EdTech) Markets such as North America, Europe, Asia-Pacific, South America and Middle East and Africa

● Education Technology (EdTech) industry government organizations and decision-makers (who need to make informed decisions about policies and regulations that affect industries, consumers, and the economy.)

● Description and analysis of Education Technology (EdTech) market potential by type (, Hardware, Software, Content), Deep Dive, disruption, application [, Preschool, K-12, Higher Education, Others] capacity, end use industry

● Education Technology (EdTech) Market Outlook of Financial analysts and investors (who need to evaluate potential investments, assess the financial growth prospects of companies, and understand market trends and opportunities.)

● Impact evaluation of most important drivers and restraints, and dynamics of the global Education Technology (EdTech) Market and current trends in the enterprise

● Education Technology (EdTech) market size professionals in sales and marketing (who need to understand customer behavior, preferences, and trends to develop effective marketing and sales strategies.)

● Education Technology (EdTech) market 2023 Non-profit institutions and advocacy organizations (who need to understand the needs and preferences of their target audience and identify opportunities to advance their mission.)

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Education Technology (EdTech) Industry leading players are the ones that have the biggest impact, the most market share 2023, the best reputation, or the highest revenue within their field they are

Who are the leading players in Education Technology (EdTech) market?

● Dreambox Learning

● Civitas Learning

● Guild Education

● Newsela

● Instructure

● Udemy

● Genshuixue

● Stride

● 2U

● Coursera

● Duolingo

● Age of Learning

● 17zuoye

● Yuanfudao

● HuJiang

● Blackboard

● Knewton

● PowerSchool

● iTutorGroup

● Udacity


● Chegg

● Zuoyebang

● VIPKid

Short Description about Education Technology (EdTech) Market:

The global Education Technology (EdTech) market size was valued at USD 110961.0 million in 2021 and is expected to expand at a CAGR of 20.48% during the forecast period, reaching USD 339361.0 million by 2027.

The report combines extensive quantitative analysis and exhaustive qualitative analysis, ranges from a macro overview of the total market size, industry chain, and market dynamics to micro details of segment markets by type, application and region, and, as a result, provides a holistic view of, as well as a deep insight into the Education Technology (EdTech) market covering all its essential aspects.

For the competitive landscape, the report also introduces players in the industry from the perspective of the market share, concentration ratio, etc., and describes the leading companies in detail, with which the readers can get a better idea of their competitors and acquire an in-depth understanding of the competitive situation. Further, mergers and acquisitions, emerging market trends, the impact of COVID-19, and regional conflicts will all be considered.

Inquire or Share Your Questions If Any Before the Purchasing This Report

User center of Education Technology (EdTech) market 2023

Yes. As the COVID-19 and the Russia-Ukraine war are profoundly affecting the global supply chain relationship and raw material price system, we have definitely taken them into consideration throughout the research, and we elaborate at full length on the impact of the pandemic and the war on the Precious Metals Industry.

Final Report will add the analysis of the impact of COVID-19 on this industry.


The Global Education Technology (EdTech) market is anticipated to rise at a considerable rate during the forecast period. the market is growing at a steady rate and with the rising adoption of strategies by key players, the market is expected to rise over the projected horizon.

Education Technology (EdTech) Market -SegmentationAnalysis:

Report further studies the market development status and future Education Technology (EdTech) Market trend across the world. Also, it splits Education Technology (EdTech) market Segmentation by Type and by Applications to fully and deeply research and reveal market profile and prospects.

Segment by Type

● Hardware

● Software

● Content

Which growth factors drives the Education Technology (EdTech) market growth?

Increasing use of is expected to drive the growth of the Education Technology (EdTech) Market.

Segment by Application

● Preschool

● K-12

● Higher Education

● Others

Which market dynamics affect the business?

The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.

It also provides accurate information and cutting-edge analysis that is necessary to formulate an ideal business plan, and to define the right path for rapid growth for all involved industry players. With this information, stakeholders will be more capable of developing new strategies, which focus on market opportunities that will benefit them, making their business endeavors profitable in the process.

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Education Technology (EdTech) Market - Competitive Analysis:

With the aim of clearly revealing the competitive situation of the industry, we concretely analyze not only the leading enterprises that have a voice on a global scale, but also the regional small and medium-sized companies that play key roles and have plenty of potential growth.
Please find the key player list in Summary.

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Both Primary and Secondary data sources are being used while compiling the report.
Primary sources include extensive interviews of key opinion leaders and industry experts (such as experienced front-line staff, directors, CEOs, and marketing executives), downstream distributors, as well as end-users.

Secondary sources include the research of the annual and financial reports of the top companies, public files, new journals, etc. We also cooperate with some third-party databases.

Please find a more complete list of data sources in Chapters

1.To study and analyze the global Education Technology (EdTech) consumption (value) by key regions/countries, product type and application

2.To understand the structure of Education Technology (EdTech) Market by identifying its various sub segments.

3.Focuses on the key global Education Technology (EdTech) manufacturers, to define, describe and analyze the value, market share, market competition landscape, Porter's five forces analysis, SWOT analysis and development plans in next few years.

4.To analyze the Education Technology (EdTech) with respect to individual growth trends, future prospects, and their contribution to the total market.

5.To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).

6.To project the consumption of Education Technology (EdTech) submarkets, with respect to key regions (along with their respective key countries).

7.To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

8.To strategically profile the key players and comprehensively analyze their growth strategies.

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Major Points from Table of Contents

1 Education Technology (EdTech) Market Overview
1.1 Product Overview and Scope of Education Technology (EdTech)

2 Market Competition by Manufacturers

3 Production Capacity by Region
3.1 Global Production Capacity of Education Technology (EdTech) Market Share by Region (2017-2022)
3.2 Global Education Technology (EdTech) Revenue Market Share by Region (2017-2022)
3.3 Global Education Technology (EdTech) Production Capacity, Revenue, Price and Gross Margin (2017-2022)

4 Global Education Technology (EdTech) Consumption by Region

5 Segment by Type

6 Segment by Application

7 Key Companies Profiled
7.1 Company
7.1.1 Education Technology (EdTech) Corporation Information
7.1.2 Education Technology (EdTech) Product Portfolio
7.1.3 Education Technology (EdTech) Production Capacity, Revenue, Price and Gross Margin (2017-2022)
7.1.4 Company’s Main Business and Markets Served
7.1.5 Company’s Recent Developments/Updates

8 Education Technology (EdTech) Manufacturing Cost Analysis
8.1 Education Technology (EdTech) Key Raw Materials Analysis
8.1.1 Key Raw Materials
8.1.2 Key Suppliers of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
8.3 Manufacturing Process Analysis of Education Technology (EdTech)
8.4 Education Technology (EdTech) Industrial Chain Analysis

9 Marketing Channel, Distributors and Customers
9.1 Marketing Channel
9.2 Education Technology (EdTech) Distributors List
9.3 Education Technology (EdTech) Customers

10 Market Dynamics
10.1 Education Technology (EdTech) Industry Trends
10.2 Education Technology (EdTech) Market Drivers
10.3 Education Technology (EdTech) Market Challenges
10.4 Education Technology (EdTech) Market Restraints

11 Production and Supply Forecast
11.1 Global Forecasted Production of Education Technology (EdTech) by Region (2023-2029)

12 Consumption and Demand Forecast
12.1 Global Forecasted Demand Analysis of Education Technology (EdTech)

13 Forecast by Type and by Application (2023-2029)
13.1 Global Production, Revenue and Price Forecast by Type (2023-2029)

14 Research Finding and Conclusion

15 Methodology and Data Source
15.1 Methodology/Research Approach
15.1.1 Research Programs/Design
15.1.2 Market Size Estimation
15.1.3 Market Breakdown and Data Triangulation
15.2 Data Source
15.2.1 Secondary Sources
15.2.2 Primary Sources
15.3 Author List
15.4 Disclaimer


And more…

Key Reasons to Purchase

● To gain insightful analyses of the market and have comprehensive understanding of the global Education Technology (EdTech) Market and its commercial landscape.

● Assess the production processes, major issues, and solutions to mitigate the development risk.

● To understand the most affecting driving and restraining forces in the Education Technology (EdTech) Market and its impact in the global market.

● Learn about the Education Technology (EdTech) Market strategies that are being adopted by leading respective organizations.

● To understand the future outlook and prospects for the Education Technology (EdTech) Market.

● Besides the standard structure reports, we also provide custom research according to specific requirements

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Education Technology (EdTech) Market Analysis through 2023-2029 (1)


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How big is the K 12 education technology market? ›

The global k12 education market was valued at $103.5 billion in 2021, and is projected to reach $525.7 billion by 2031, growing at a CAGR of 17.7% from 2022 to 2031.

What is the value of the educational technology market? ›

The global education technology market size was valued at USD 123.40 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 13.6% from 2023 to 2030.

What is the growth in the EdTech market? ›

The global EdTech and Smart Classrooms Market was crossed USD 125.3 billion in 2022 and is anticipated to exhibits a CAGR of 13.2% to reach USD 232.9 billion by the end of 2027.

What are the projections for EdTech? ›

New research from the IMARC Group projects the edtech market could grow from $194.6 billion in 2022 to $452.4 billion by 2028. The global edtech market size reached $194.6 billion in 2022 and could grow to $452.4 billion by 2028, market research firm the IMARC Group said Tuesday.

What is the biggest EdTech company? ›

Top World's Most Valuable and Largest Educational Technology Companies
  • Chegg, Inc. ...
  • Zuoyebang (Valuation: $10.0 billion)
  • Bright Horizons Family Solutions Inc. ...
  • Duolingo, Inc. ...
  • VipKid (Valuation: $4.5 billion)
  • Articulate (Valuation: $3.75 billion)
  • Udemy (Valuation: $3.3 billion)
  • ApplyBoard (Valuation: $3.2 billion)
Dec 5, 2022

Where does the US rank in K-12 education? ›

The IMD World Competitiveness Center reports that the U.S. ranked 10th in its 2020 Competitiveness Report after ranking first in 2018.

How big is the EdTech market in the US? ›

Market Size (2023)US$270.5 billion
End-use SegmentPre-K, K-12, Post-Secondary, and Corporate/Workforce
Key CompaniesAlphabet Inc.; Course Hero Inc.; Coursera Inc.; Duolingo Inc.; Instructure Inc.; Kahoot! AS; Microsoft Corporation; Pearson Plc; Sorting Hat Technologies Pvt Ltd, and Udemy Inc.
5 more rows
Nov 3, 2022

How much does the US spend on educational technology? ›

Estimates suggest U.S. K-12 schools spent between $26 billion and $41 billion annually on education technology during the year before the pandemic. Given the impact of the pandemic, it is possible that the 2020-21 spending could exceed $50 billion.

How big is the education market in the US? ›

The U.S. Education Market Size earned 1.1 (USD Trillion) in 2020 and is expected to earn 2.3 (USD Trillion) by 2028, a CAGR of roughly 4.5%.

What is the projected growth of e learning? ›

Key Insights from Primary Research

As per the analysis, the E-Learning market is likely to grow above a CAGR of around 17.54% between 2022 and 2030. The E-Learning market size was worth around US$ 210.1 billion in 2021 and is estimated to hit approximately US$ 848.12 billion by 2030.

How do I increase my EdTech engagement? ›

Here are some effective user engagement and retention strategies for EdTech platforms.
  1. Understand User Behavior. ...
  2. Create an Effective User Onboarding Process. ...
  3. Use Push and In-app Notifications. ...
  4. Use Gamification Techniques. ...
  5. Gather Feedback.
Jun 21, 2022

What is the largest EdTech acquisitions? ›

10 Acquisitions of Companies in the EdTech Industry
  • INSOFE acquired by UpGrad. ...
  • Qustodio acquired by Family Zone. ...
  • Harappa Education acquired by UpGrad. ...
  • Hardwork Medicina acquired by Damásio Educacional. ...
  • Northwest Executive Education acquired by Great Learning. ...
  • WizKlub acquired by Infinity Learn. ...
  • HIPAA Exams acquired by Kaplan.
Jan 15, 2023

What is the market multiple of EdTech? ›

The median revenue multiple for EdTech companies in Q4 2021 was 3.7x.

What is the biggest growth in tech? ›

For now at least, technology for autonomous vehicle drive control systems is in the fast lane with a CAGR of 64%, hurtling into the number one fastest growing technology spot.

What are the 5 top tech company? ›

Big Tech, also known as the Tech Giants, refers to the most dominant companies in the information technology industry, notably the five largest American tech companies: Alphabet (Google), Amazon, Apple, Meta (Facebook), and Microsoft. These companies are referred to as the Big Five.

What are the segments in EdTech industry? ›

the global EdTech market has been segmented into hardware, software, and content. The hardware segment owns the highest market share and is expected to grow at a CAGR of 17.12% during the forecast period.

What country is #1 in education? ›

United States

Which US state is 1 in education? ›

1. Massachusetts. Massachusetts has the best-ranked public schools in the United States and is the second-most educated state, just behind the District of Columbia.

What state is ranked 1 in education? ›

State Rankings
StateAcademic Performance RankSafety Rank
Rhode Island301
47 more rows
Jan 7, 2022

How many edtech companies are there in the US? ›

Through an analysis of data taken from the business research platform Crunchbase, the report found 1,385 edtech companies in the U.S. — 43 percent of the total number of edtech companies globally.

How do you market an edtech company? ›

10 Effective Content Marketing Strategies for Edtech Business
  1. Add value for the audience.
  2. Create Content Goals Around Your Business Goals.
  3. Capture The Audience With Audio Content.
  4. Video Content Marketing.
  5. Create Targeted Landing Pages.
  6. Create Visual Content.
  7. Quality Content.
  8. Add Relevant Keywords in Content.
Jan 9, 2023

What is edtech in USA? ›

EdTech (a combination of "education" and "technology") refers to hardware and software designed to enhance teacher-led learning in classrooms and improve students' education outcomes.

Why does the US pay so much for education? ›

Furthermore, higher enrollment numbers also lead to an increase in financial aid and a rise in operational costs to accommodate the influx of students, which all lead to higher tuition fees. In other words, rising college costs can be mostly attributed to a cycle of supply and demand.

What percent of schools in the US use technology? ›

While 85 percent of U.S. schools have multimedia computers, the average ratio of students to computers is 24 to 1, nearly five times the ratio recommended by the U.S. Department of Education.

What state spends the most per student on education? ›

In 2022, New York spent around 29,897 U.S. dollars per pupil on public elementary and secondary schools - the most out of any state. The District of Columbia, Vermont, New Jersey, and Massachusetts rounded out the top five states for elementary and secondary school expenditure per pupil.

Who is the target market for education? ›

In higher education, one of the most typical target audiences is prospective students. But “prospective students” is a broad term, one that can include a diverse range of users: undergraduate and graduate students, part-time students, international students, transfer students, and other audience segments.

What percentage of the US economy is spent on education? ›

At 4.96%, the United States spends a smaller percentage of its GDP on education than other developed nations, which average 5.59% of GDP in educational spending.

How much does education contribute to the US economy? ›

According to an XQ report on the future of work, increasing student achievement will add $70 trillion to the GDP over time. Looking at data from the United States, The Alliance for Excellent Education found that increasing high school graduation rates would lead to dramatic increases in: New jobs. Gross domestic ...

What is the size of the US education tech market? ›

US$ 183.4 billion

What is the size of the EdTech market in the United States? ›

The edtech market size in the US was valued at $58.1 billion in 2021.
US Edtech Market Overview.
Market Size (2021)$58.1 billion
CAGR (2021 – 2026)>20%
3 more rows
Sep 30, 2022

What is the size of the digital education content market? ›

The global digital education content market is valued at US$ 60 billion in 2023. The market is set to reach a size of US$ 180 billion by the end of 2033. Worldwide demand for digital education content is predicted to expand rapidly at a CAGR of 11.6% during the study period (2023 to 2033).

How has technology impacted K-12 education? ›

A changing Landscape for Education

The roles have changed dramatically for students and teachers. With programs such as the Edvantic K-12 initiative, technology has empowered students with greater autonomy and control over their learning; teachers are now facilitators and instructors.

Is US the first largest e learning market in the world? ›

The North America e-learning market size valued at USD 120 billion in 2021 and will grow steadily through 2028 due to increasing investments in the IT infrastructure. For instance, in November 2021, the U.S. government passed the Bipartisan Infrastructure Law, an Infrastructure Investment & Jobs Act.

How many EdTech companies are there in the US? ›

Through an analysis of data taken from the business research platform Crunchbase, the report found 1,385 edtech companies in the U.S. — 43 percent of the total number of edtech companies globally.

Is the US the largest tech market in the world? ›

The U.S. tech market accounts for 35% of the total world market. The U.S. tech industry is expected to grow by 5.4% in 2023.

Which is the largest e-learning market in the world list? ›

With a revenue share of 44.17% in 2021, North America was the largest market for e-learning solutions, owing to efficient educational infrastructure and the development of innovative learning methodologies. The US and China were the world's two largest e-learning markets in terms of revenue.

What is the market segmentation of EdTech? ›

the global EdTech market is bifurcated into preschool, K-12, higher education, and others. The K-12 segment is the highest contributor to the market and is expected to grow at a CAGR of 18.87% during the forecast period.

What is the size of the digital marketing market in 2030? ›

Market Overview

The global digital marketing software market size was valued at USD 71.02 billion in 2021. It is expected to reach USD 256.36 billion by 2030, growing at a CAGR of 18.3% during the forecast period (2022–2030).

How big is the market for online learning? ›

Revenue in the Online Education is projected to reach US$166.60bn in 2023. Revenue is expected to show an annual growth rate (CAGR 2023-2027) of 9.37%, resulting in a projected market volume of US$238.40bn by 2027.

How big of a market is education? ›

Total revenue in the Education segment is projected to reach US$7.08bn in 2022. Total revenue is expected to show an annual growth rate (CAGR 2022-2027) of 6.95%, resulting in a projected market volume of US$10.50bn by 2027.

How technology is changing in education? ›

Technology is transforming learning and instruction for the better. Big data and artificial intelligence (AI) are helping educators improve their effectiveness and learning outcomes, while gamification (adding gamelike elements to a task) and immersive learning are making learning more experiential, fun, and engaging.

How technology is affecting education? ›

Whether students learn best through lectures, reading, illustrations, or recordings, technology has the ability to accommodate every type of learning that students use and prefer. Students can learn at their convenience by using online videos, audiobooks, interactive online games, and other resources.

What is the difference between technology in education and technology of education? ›

The technology of education, also referred to as EdTech, encourages the use of technology to enhance the process of learning of the current school curriculum. On the other hand, technology in education (TechEd) focuses on learning how technology works.


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